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©2019 Hyoos

Tokyo 2020: Branding Concept

Taking inspiration from the iconic Japanese "dot" Tom decided to create an alternate re-brand for the Tokyo Olympic games in 2020. He took the Olympic logo and made each circle solid to match the "dot" which makes it a recognizable and interchangeable way to display promotional images. There are some static elements to the design with the "2020" always placed in the yellow dot and a different icon of a person playing one of the Olympic sports in the red dot.